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Apprentice

The Game

The Apprentice is a unique indoor team building game based on the TV Show where you get to create, market, and pitch your own cereal product!

We can tailor the activity to suit your own brand or products to encourage engagement and innovation in a fun and totally different way.

Participants

6 – 150

Locations

We require a private indoor venue with room to address the entire group for the briefing and final pitch presentations; this could be your offices, a conference centre or function space – ask us for suggestions! Teams may then break into separate areas to plan and develop their pitch.

Duration

Recommended duration is 3hrs (min duration = 2hrs, max duration = 3.5hrs)

Example Challenges

Teams choose the company name for other teams just like in the show!
We set up tasting tables with:

  • Cereal ingredients
  • Blank packaging items and samples
  • Craft supplies
  • Utensils
  • Props for pitching
  • Cameras to shoot sample commercials (optional)

What we provide

  • Professional Hosts (all Aussie actors!)
  • All game materials, arts & craft supplies
  • Cereal ingredients & utensils
  • Blank packaging items
  • Medals for everyone in the winning team!
  • $20M Public Liability Insurance

Want to organise your Apprentice event?

Enquire now and receive your event info pack and quote

Awesome outcomes

  • Creativity & Innovation
  • Team Bonding
  • Delegation
  • Team Work
  • Planning & Strategy

How Apprentice works

Inspired by the T.V. show, the Apprentice will challenge the group to work creatively as you design and pitch a breakthrough brand of breakfast cereal to a team of “Woles” Executives! You’ll need to use every trick in the book to impress the judges as you work against the clock in the fastest product development and pitch process your organisation has ever been a part of.

The game begins with an entertaining brief to The Apprentices which introduces the task. During this brief we also touch on the popular DISC personality profiling method which talks about the importance of the different roles within a team. This is delivered in a humorous and entertaining way and arms teams with information that will assist you in your ability to communicate, work together cohesively, and recognise that everyone has something to bring to the table.

The group will then be split into smaller teams and just like on the TV show you decide the company name for your opponents! Whether you are naughty or nice, teams will have to run with the name they are given and make it work. Then it’s time to start brainstorming! Using materials and ingredients from our inspiration and tasting tables, you actually get to create your own cereal and packaging! You will have to transform a blank cereal box, tube, bucket, jar or bag into eye-catching branding that appeals to your chosen target market. Along with the product you need to create a social media marketing campaign and app. Teams are encouraged to think big and bold; innovation and creativity will be the trump card in this game.

The Apprentice’s will have to stick to the strict deadline and be ready to present the product, brand and app in a final pitch in front of the entire group. Failure truly is no option and you’ll be amazed at what your colleagues are capable of! The team that has the total package from a product, marketing & pitch perspective will win the day. The Apprentice is a great way to get your team thinking outside the box in a real work scenario that counts for nothing but fun!

Why brands, teams, friends, and family can’t get enough of Great Race!

We used the Great Race once for a team building day and then just a few weeks later for a student engagement event because our crew had such a good time during our first booking! Brett was a legend at booking us in at pretty short notice both times and looked after all the details we requested! Zac was an excellent host on both occasions and all our participants both times had a blast, connected with each other and all around loved it! Highly recommend this company whose staff obviously love what they do and deliver a great experience!

Swinburne Student Services

A fantastic team building experience that everyone loved...all 140 of us! The hosts were charismatic and engaging, making it a super fun event. Our activities were built around our business and conference theme which made it very relative but in the most fun way! Thanks Great Race team!

Tarryn G. | Acrow Framework & Scaffolding

We had an absolute blast from start to finish. The session was packed with fast-paced minigames, fun trivia rounds, and plenty of laughs that encouraged everyone to sometimes step outside their comfort zones in the best way possible. What stood out most was how inclusive and engaging the experience was – people of all personalities got involved and genuinely had a great time.

Harrison P. | Google

We had Great Race run an event for students and it was a huge success! We loved the challenges, the bonuses and the way everything was set up. Everyone had an incredible time, and it was just so much fun. Brett in particular helped us immensely with organizing the event. He was great at identifying exactly what we needed and was very friendly and approachable. Samm was the one who ran the event and she did so well! She was sweet and full of energy. Overall it was organized and executed incredibly well.

Cherry E. R. | Morling College

We used Great Race for an International Student event for our university, a fun way to explore their new home. The students who attended had an absolute ball, and many said it exceeded their expectations. Most students didn't know each other, but the interactive nature of the activity allowed them to engage easily. Brett and the team made it easy for us and organised everything for the day. Highly recommend to anyone wanting to organise a fun event that is a little bit different.

Hailey R. | Monsu Peninsula

Just wanted to personally thank you for the session you and your team provided at the U@UNSW conference. It really met all our boxes and aligned with my debrief. Its especially refreshing to partner with an organisation who just get it without the need for micro-management. So… THANK YOU. I look forward to working with you guys again in the future.

Patricia G. | UNSW

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